Ohanafy is the leading software platform built on Salesforce for the beverage industry. Our modern, end-to-end solution helps breweries, distributors, and suppliers streamline operations, boost sales, improve execution, and gain powerful insights—across CRM, Order Management, Trade Promotion, Retail Execution, and more.

We’re looking for a high-performing, strategic, and gritty Head of Sales to lead our go-to-market engine. This is not a role for a playbook-follower, it’s for a builder. You’ll be responsible for shaping our sales strategy, recruiting and managing a high-output team, closing strategic deals, and scaling revenue in a complex B2B environment. You’ll work closely with marketing, customer success, and product leadership to drive alignment and momentum.

This is a player-coach position and will require actual sales experience and involvement in deals as we are still a small but growing company.

We are well-funded, rapidly growing, and backed by industry insiders who believe in our mission to transform how the beverage business operates.

• Stock Options
• Medical, dental, vision, and life coverage options
• Generous PTO
• Backed by top investors and industry leaders
• Uncapped growth opportunity in a multi-billion dollar vertical
• Work with a world-class team that blends SaaS expertise with deep industry knowledge
• Leadership role with competitive salary, equity, and benefits

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• Trust
• Customer Success
• Speed
• Give Back
• Innovate

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• 7+ years of B2B SaaS sales experience, with at least 3 years in a sales leadership role
• Proven track record of hitting and exceeding multi-million dollar ARR targets
• Deep experience managing and scaling inside and field sales teams
• Experience with Salesforce and familiarity with CRM or ERP software products
• Strong understanding of complex, multi-stakeholder sales cycles
• Excellent communication, negotiation, and leadership skills
• Willingness to travel (25–50%) as needed

• Own and execute the company’s overall sales strategy to meet  growth targets.
• Hire, train, and lead a high-performing sales team, from SDRs to AEs and regional leaders.
• Manage the full sales cycle—from outbound to close—on key strategic accounts.
• Design and implement scalable sales processes, playbooks, and forecasting models.
• Collaborate with marketing on pipeline generation and campaigns.
• Partner with product and CS to ensure customer feedback and success drive retention and upsell.
• Report performance metrics to the executive team and board.
• Represent Ohanafy at industry events, conferences, and customer meetings.

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• Background in the beverage industry (e.g., working with breweries, distributors, or suppliers)
• Experience selling into manufacturing, logistics, or CPG verticals
• Startup or high-growth environment experience
• Familiarity with modern GTM tools (e.g., Gong, Outreach, HubSpot, Chili Piper)